Welcome to Obecity, USA.
These two films are part of a campaign that was created to change the conversation around obesity. These stories, crafted from real research on the obesity epidemic, show the human side of the disease, as well as the many factors that make it an intractable public health problem.
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Company: Pennington Biomedical
Brand: Pennington Foundation -
Agency: Rokkan New York
Chief Creative Officer: Brian Carley
Creative Director: Joshua Foster
Creative Director: Mike Maher
Executive Producer: Jenny Lee
Executive Client Partner: Matt Garcia
Account Director: Rebecca Smith
Account Director: Nicole Herman
Strategy Director: Nic Chidiac -
Production Company: Partizan
Directors: Rick & Mario
Animation: Red Knuckles
Music: Human Worldwide
Sound Design: Human Worldwide
Make it stand out
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
