Visit Obecity, USA.

Welcome to Obecity, USA. A fake place with a very real problem. Nearly 120 million Americans, including one in six children, struggle with obesity, which trails only smoking as our nation's leading cause of preventable death.

This fake tourism campaign seeks to destigmatize the obesity epidemic and provide resources and information by joyously welcoming viewers with hard-hitting statistics to a place that looks like home and feels like home because it is home. We’d tell you to come and visit - if you didn’t already live here.